Production Co. Identity

‘Helheim’ comes from Norse Mythology and it is one of the nine realms. This represents Hell which is considered to be a bad place and we have flowers that contrast with the word and create a paradox. Flowers are related to beauty, especially roses whilst Hell is linked to destruction and evil. We wanted our logo to have ambiguity and for each individual to have their own perception of the logo. Skull represents death and behind is fire and it suggests you find greatness in all that’s bad. We used the logos below to provide us with inspiration to the design of our logo.

The main image for this production company’s logo is a skull that is placed in the centre behind the text. Low-key lighting has been used so that the skull looks slightly terrifying and it reinforces the idea that the production company makes scary horror movies.

This logo somewhat inspired the design of our logo the thorns are wrapped around the text to show that it really is twisted and it gives a horror vibe.